The 21st National Retail Conference and Stores Asia Expo (NRCE) will be held on August 9 -10 at the SMX Convention Center in Pasay City. This conference aims to provide distinctive customer experience in the Philippines and its power to drive retail industry growth get the top bill when the Philippine Retailers Association (PRA) highlights why shopping is more fun in the Philippines.
It will be a great opportunity for all businessman and entrepreneurs to maximize the scope of their market, as part of the EXPO, Tourism Secretary Ramon Jimenez will speak on the campaign’s synergy with retail industry growth and more fun shopping experience.
While participants will also gain more insights on the competitive edge of socially responsible businesses and the retailers’ role in advocating a sustainable lifestyle.
How to Register? Fill out the form found in this link
http://www.nrceph.com/index.php?option=com_seminar&Itemid=7
The Expo is attended by over 800 retail owners, suppliers, CEOs, and top level executives. Each year, NRCE invites experts from the retail industry and other related sectors to cover relevant aspects of retailing. Chief among the bevy of topics at this year’s NRCE are strategies for driving growth and customer engagement.
Here’s the program schedule:
Day 1 (August 9, 2012) THURSDAY
| Time | Topic | Speaker | ||
| 8:00 – 9:00 am | REGISTRATION & COFFEE | |||
| 9:15– 9:45 am |
Opening Remarks
NRCE Overview |
President, Philippine Retailers Association
President, Robinsons Recreation Corp.
ATTY. PAUL A. SANTOS
21st NRCE Overall Chairman
President, Picture City
|
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| 9:45 – 10:45 am | Guest of Honor | HON. RAMON JIMENEZ JR.
Secretary Department of Tourism |
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| 10:45 – 11:45 | Keynote Speaker | MR. WILLIAM SCHULTZ
President and CEO Coca-Cola Bottlers Philippines Inc. |
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| 11:45 –12:25 | Global Trends in Marketing and Branding | MR. MICHAEL CARANDANG
Emmy Award-Winning Television Producer Tyra Banks Show and America’s Next Top Model |
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| 12:25 – 1:35 | NETWORKING LUNCH
EXPO RIBBON CUTTING |
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| 1:35 – 2:05 | RESERVED SLOT |
TBA
|
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| 2:05 – 3:05 | Harnessing the Power of Digital Marketing and Online Commerce for Retail Growth |
MODERATOR: Ms. Janette Toral
DigitalFilipino.com
Country Manager
Multiply Philippines
Business Development, Sales and Marketing
Senior Manager
Sulit.com.ph
Head Buyer
Zalora Philippines
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| 3:05-3:25pm | PM BREAK/ VISIT THE EXPO | |||
| 3:25 – 3:50pm | Social Business Unleashed: Key to Your Success as a Decision Maker |
IBM Asia Pacific Business Unit Excutive for Messaging & Colaboration
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3:50 – 4:30pm
|
IPO asa Strategic Tool to Grow Your Retail Business
|
President
Philipine Stock Exchange
|
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| 4:30 – 5:30pm | IPO as a Strategic Tool to Grow Your Retail Business | Mr. Hans B. Sicat
President Philippine Stock Exchange |
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| 5:10- 5:30pm | Global Brands in Local Shores: How Local Brands Can Compete and Succeed vis-a-vis International Brand |
General Manager
Greenwich Pizza, Jollibee Foods Corp.
Founder
The French Baker
Managing Director
Plains and Prints
|
| Time | Topic | Speaker | ||
| 8:00 – 9:00 am | REGISTRATION & COFFEE | |||
| 9:15 – 9:55 am |
Keynote Speech 1
Success Story: Primer Group of Companies
|
President/CEO
Primer Group of Cmpanies
|
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9:55- 10:35 am
|
How to Successfully Engage the New Generation Shoppers
|
Ms. Shiela Gonzales-Mangila
Senior Manager, Research Services
Account Management Department
TNS Philippines
Senior Manager, Research Services
Account Management Department
TNS Philippines
|
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| 10:35 – 10:50 am | AM Break | |||
| 10:50– 11:50 am | Retail Entertainment: Creating a New Level of Customer Experience |
Ms. Rowena Tomeldan
Vice President and Head of Operations Commercial Business Group, Ayala Land Inc.Ms. Annie Garcia* President SM Supermalls Commercial Division Head and First Vice President
Megaworld Corporation |
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| 11:50 – 1:00 pm | NETWORKINGLUNCH/ VISIT THE EXPO | |||
| 1:00– 1:40 pm | The New Turks of Retailing |
Managing Partner
Anthem/ Penguin
Retail Division Manager
Keds/ Sperry Top-sider
Mr. Chris Tiu
Head of Marketing and Business Development
Happy Lemon Group Philippines
|
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| 1:40 – 2:10pm | Best Practices in Delivering a World-Class Supply Chain | Ms. Olive Ramos
Managing Director DHL Supply Chain |
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| 2:10 – 2:50 pm | The Business of Social Responsibility: How Doing Good Boosts Your Competitive Edge | Mr. Illac Diaz
Executive Director My Shelter Foundation |
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| 2:50 – 3:05pm | PM BREAK/ VISIT THE EXPO | |||
|
3:05 – 3:35pm
|
RESERVED SLOTS
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| 3:35 – 3:55pm | Elevating Customer Experience Through Store Design |
Director
Redgoodss ltd (Hong Kong)
|
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| 3:55 – 4:15pm | Licensing Opportunities for Retailers | Ms. Karen Coloma
Head ABS CBN Licensing Division |
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| 4:15 – 4:55pm | Living the Brand: Employees as Brand Ambassadors | Ms. Frances Yu
Vice President for Marketing Rustan Supercenters Inc. |
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| 4:55 – 5:25 pm | Retailers’ Role in Achieving a Sustainable Lifestyle |
President,
ECHOsi Foundation
(ECHO Sustainable Initiatives)
|
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| 5:25 –5:35 | Closing Remarks | Atty. Paul Santos
NRCE Overall Chairman |
Retailers’ Role in Achieving a Sustainable Lifestyle by JEANNIE E. JAVELOSA interests me a lot. Ms. Jeannie E. Javelosa is the co-founder and director of ECHOstore (Environment Community Hope Organization) Sustainable Lifestyle; a pioneering green retail store focused on selling fair trade and community-created products.
Sustainability can drive a new way of looking at problems and opportunities to save money and build brand in the retail sector and that is where I want to see improvements.
Successfully engaging new generation shoppers will be well-covered in this event as other topics as boosting customer experience using store design and licensing opportunities for retailers are presented by field experts. Coming on the heels of two successful NRCEs which zeroed in on Asian brands, this year’s gathering moves forward with talks on personalized branding and transforming employees into brand ambassadors.
There will be two panel discussions each day at NRCE. On the conference’s first day, the morning panel discussion will delve into digital marketing and online commerce. The afternoon panel discussion, on the other hand, is entitled “Global Brands in Local Shores: How Local Brands Can Compete and Succeed vis-à-vis International Brands.”
The roundtable on the conference’s second day will feature luminaries from retail and property development. Entitled “Retail Entertainment: Creating a New Level of Customer Experience,” the morning panel discussion explores how shopping and leisure are intertwined. The conference’s last panel discussion is set to put participants in a hopeful, forward-thinking mood. Entitled “The New Turks of Retailing,” the last panel will feature the young entrepreneurs behind today’s hottest brands and franchises.
The 21st NRCE is proudly presented by PLDT Alpha Enterprise, SM Department Store, Hewlett Packard, Robinsons Malls, Araneta Center, Ayala Malls, Meralco, IBM Philippines, DHL Supply Chain Phils., Inc., Festival Supermall, Wilcon Depot, Celine, The Philippine Star, BusinessWorld, ABS CBN, Schutzen, Mobext, Inc., Crossover 105.1., Entrepreneur, Focalcast, Q Creatives, Cylix Technologies, Mediamagnet, Catalyst Media, Infinite Grafix, Travel Club, APL Logistics, Avolution, Live Media, Starmall and Bayantel.
For more information about the 21st NRCE visit http://www.nrceph.com/, call PRA at 687-4180/4181 or email info@philretailers.com or ebbs@philretailers.com
